Profile
Established in 1992, ACM Homes (ACM) is a fast-growing and profitable housing developer focused on the high potential areas of Cavite and Batangas in Southern Luzon. ACM has low and medium cost residential developments spread over fifteen (15) projects in Cavite and Batangas, comprised of more than 10,000 housing units already completed and delivered. The house and lot packages in these projects range from
300,000 to
3,500,000. Additionally, there are available inventories in ongoing projects good for the next five years. Its clientele are primarily end-users and first-time home buyers.
A strategic marketing alliance has been forged with Philippine Transmarine Carriers, Inc. (PTC), one of the country's largest crew management companies. PTC partnered with ACM to carry out its Corporate Social Responsibility (CSR) program on the latter's expertise in the OFW market and belief in transforming housing projects into living communities. This partnership enables the company to exclusively tap the demand potential of the nearly 35,000 officers and crew deployed by PTC annually.
The company was founded by Antonette de Guzman, Carol Osteria, and another partner, Mia Gentugaya who used the beginning initials of their first names as the company name. The first two were expatriates working in Hongkong while Gentugaya is a senior partner in one of the country's top law firms. Osteria was a senior executive at Chemical Bank where she did investment banking. De Guzman was a regional director for Credit at The Elder's Finance Group. Gentugaya is not active with the operation of the company, but she remains as a consultant for ACM.
The Company has a professional management team with varied and complementing experience in housing development, marketing, finance and operations. Management is overseen by highly experienced and competent Board of Directors with relevant and diverse background and expertise.
Mission & Quality Policy
Our Vision
ACM Homes aims to be the most preferred developer of affordable, quality homes and a steward of sustainable and earth-friendly communities.
Our Mission
We build quality and environmentally sustainable communities that will not only satisfy but will ultimately exceed customer expectations.
We remain as a strong and professionally managed company that continuously instills in its people the spirit of entrepreneurship and ownership which will transform them into stakeholders of the company.
We achieve quality and sustainable earnings, enabling the company to meet and enhance the expectations of all its stakeholders.
Our Quality Policy
We are a strong and professionally managed company that puts the customer first.
We are committed to satisfy our customers' requirements and expectations by:
- Consistently building quality and affordable homes
- Promoting livelihood projects that encourage sustainability
- Fostering communities that are environment-friendly
We act with integrity.
We care for the community.
We act with passion like owners.
We strive for excellence in all the things we do.
At ACM, we enrich lives by building homes, strengthening communities, and securing the future of the families.
For us, business is not just seeking a return on investment but also a return on life.
of Directors
The ACM board is composed of the following eight directors:
Gerardo A. Borromeo
Filipino. The Chairman of the Board of Directors of the Company. He is also presently the Vice Chairman & Chief Executive Officer of PTC, Director of Amalgamated Development Corp., Director of Tolman Manufacturing Inc., Managing Director of BT Holdings, Inc., and President of Borromeo Technology Holdings, Inc. He was also the President of Saztec Philippines, Inc. He also serves as Board Advisor of William Shaw Foundation, Inc., Educational Counselor of Massachusetts Institute of Technology, Treasurer of International School Board of Trustees and President/Vice President of International Little League Association. He obtained his undergraduate and post-graduate degrees from the Massachusetts Institute of Technology in the US.
Horst F. Geicke
German. He is a direct shareholder of the Company. As a Hong Kong-based private investor, Mr. Geicke co-founded Pacific Alliance, VinaCapital, and ARC Capital China and built up his own manufacturing and trading business with factories in China and Vietnam. He is a past president of the German Chamber of Commerce and past chairman of the European Chamber of Commerce in Hong Kong.
Louis M. Bowen
American. Presently, he is chairman and managing director of Asia Capital Management Limited. He has been involved in the private equity and investment banking business in Asia for 27 years. Mr. Bowen obtained his MBA degree from the Wharton School, University of Pennsylvania and BA Economics degree from the University of Kansas.
Zorayda Amelia C. Alonzo
Filipino. She has served 10 years as the Chief Executive Officer of the Home Development Mutual Fund (Pag-IBIG Fund) and is among the highly respected individuals in the housing industry. She was also the Undersecretary of the Department of Trade and Industry for SME Development and the Chairman and CEO of Small Business Guarantee and Finance Corporation. She is a recipient of The Outstanding Women in the Nation's Service Award in 1992. Mrs. Alonzo obtained her Masters in Economics from the University of the Philippines and an Economics degree from Universidad de Madrid. She took a Core Course in Housing Finance at the Wharton School of Business in University of Pennsylvania and several of her works have been published in international publications such as the International Union of Housing Finance Institutions.
Meldin Al. G. Roy
Filipino. He is presently the Group Chief Financial Officer of the Philippine Transmarine Carriers, Inc. and its subsidiaries, and President of First Maritime Communication Technologies, Inc., First Maritime Credit Corporation, First Maritime Business Resources, Inc., Global Partners Capital Corp., and Villeroy Consulting, Inc. He also held key executive positions in Swift Foods, Inc., Bayan Telecommunications, Inc., Philsteel Holdings Corporation, RFM Corporation, Alcantara Group of Companies, Alsons Consolidated Resources, Inc., and Metro Pacific Corporation. Mr. Roy obtained his MBA and undergraduate degree from the University of the Philippines.
Gener T. Mendoza
Filipino. He is a co-founder and president of GNCA Holdings, Inc. and The Structured Financial Group, Inc. He is currently the president of Minerales Industrias, Inc., a publicly listed Company. For the past five years, he has served as rehabilitation receiver for Pryce Gases, Inc. and AMA Land, Inc. as well as consultant to the receiver or liquidator of National Steel Corporation and Advent Capital and Finance Corporation. He is also the receiver of Pryce Corporation and consultant to the receiver of Bacnotan Steel Industries, Inc. Previously, he was a principal at SyCip Gorres & Co., vice president for corporate finance of Kuok Phil. Properties, Inc., and executive vice president of Crown Equities Inc. Mr. Mendoza earned his MBA from the Harvard Business School and his bachelor of science in management engineering (summa cum laude) from the Ateneo de Manila University.
Carolina S. Osteria
Filipino. A co-founder and Managing Director of the Company. Prior to forming the Company, she was a senior executive at Chemical Bank where she held various positions in the areas of strategic planning, capital market operations, investment banking and corporate finance, covering the US, European and Asian markets. She obtained her MBA, Finance from Loyola College of Maryland and her BS Business Administration Degree from the University of the Philippines. She is concurrently serving as the Chief Financial Officer of the Company.
Antonette P. de Guzman
Filipino. A co-founder and Managing Director of the Company. She is principally responsible for overseeing the Company's marketing and project planning activities. Prior to forming the Company, she held senior executive positions in the Elders Finance Group in Singapore and Hong Kong and the Private Investment Company for Asia (PICA) SA in Manila where she was involved in project finance, investment banking, and credit-related transactions. She is a graduate of Maryknoll College, Manila where she earned a bachelor's degree in Economics. She is concurrently serving as the President of the Company.
What sets ACM Homes Apart
ACM's unique focus allows it to give buyers homes and communities that meet their requirements:
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Value for Money Houses
- Affordably Priced Houses -- price points that match the buyers' income levels.
- Good Quality Houses -- materials and house specifications in accordance to the building code.
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Highly Accessible Communities
- ACM Homes builds communities that are highly accessible to schools, offices, malls and hospitals.
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Environmental Behavior Research (EBR) Approach to Planning
- Efficient planning methodologies based on Environmental Behavioral Research (EBR) have been adopted to ensure the long-term sustainability of the communities and its successful integration into the existing neighborhoods.
- The EBR Approach to planning has led to the creation of well-thought out community layouts and amenities.
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Efficient Backroom Office
- ACM Homes believes that building "folders" is as important as building houses. This is why a third (1/3) of the workforce is dedicated to doing backroom support and processing documents in order to make sure that buyers move in their new homes as smoothly and hassle-free as possible.
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ACM as a Partner for CSR Programs of Corporations
- Philippine Transmarine Carriers, Inc. (PTC) partnered with ACM Homes to carry out their Corporate Social Responsibility (CSR) initiative of taking care of the welfare of the seafarers through housing. PTC saw that ACM had a whole new approach to housing which was building communities.
- Given this successful CSR program partnership with PTC, ACM presents itself as a CSR outsourcing partner for other companies. Each company has specific goals for implementing CSR, but by presenting a realistic housing scheme for its labor force and outsourcing the implementation to ACM, it allows the company to concentrate on its core competencies while building better relations with key stakeholders.
- In contrast to big developers in the market, ACM's flexible size can cater to the needs of specific groups and develop projects that will fit the requirements of the company such as matching the price points to the employees' incomes and expectations on affordability; discount packages for corporate groups from savings on marketing costs; and arranging special end-buyer financing windows with local banks and Pag-IBIG. All projects will feature the same intelligent amenities that ACM has been developing to ensure that communities are established rather than mere housing subdivisions.
